Ushna Shah, a Pakistani actress known for her outspoken temperament and frank approach, has once again raised her voice for Palestinians, condemning renowned fashion brand Zara for its offensive photoshoot.
In response to Zara's recent photoshoot, Shah questioned whether all Zara clothing should be discarded.
"So do we throw away existing #zara clothes or just not buy new ones? IMO since they don’t have logos on them I don’t think wearing the ones we already have should be a problem?," she wrote on her X account adding, "Never shopping there again, obviously."
Zara's photograph, which purportedly features miniature bodies wrapped in white fabric similar to Muslims' funeral shrouds, a cardboard cutout that roughly resembles an upside-down Palestine map, ruins, statues with missing limbs, and other items, has sparked outrage on social media.
The brand, on the other hand, appears to have erased the image in which a model is shown holding a mannequin dressed in white on her shoulders, precisely as Palestinian women were depicted cradling their murdered children before burial, shrouded in kafans (funeral fabric).
Netizens have lambasted the fashion company for its callous photoshoot in light of the humanitarian disaster unfolding in Gaza, which has resulted in the deaths of over 17,000 Palestinians, including over 7,000 children, as a result of Israel's continuing attack.
However, Shah is not the only one who has criticized Zara's picture; social media has been swamped with messages criticizing the fashion brand's ill-timed and disrespectful photography.