Founded and launched in 2018 by Zain Ahmad, Adnan Ahmad and Ishmail Ahmad, the brand has evolved from handwoven fabric to edgy streetwear. Today it is recognised globally and is a regular
Featured in Forbes, Rastah is "an Urdu word meaning path or journey, is a Pakistani fashion label which is swiftly beginning to carve its very own, gritty niche in the global streetwear industry."
Rastah's Volume 10 collection has been making waves due to its rich craftsmanship and innovative design.
Sharing images on Instagram, the collection has been described as:
"VOLUME 10 - A nuanced exploration and critique of the Subcontinents relationship with the British Raj. Releasing this September, and marking Rastah’s 5 year anniversary.This collection has been over 6 months in the making and we’re incredibly excited to share it with everyone."
Recently, Justin Bieber was seen wearing a Rastah shirt in Tokyo.