In a pioneering collaboration, TrustXPay (TXP), a soon-to-be-launched digital finance platform, has partnered with Kyoto Network, a global leader specializing in environmental management and sustainability solutions, to introduce an innovative rewards program. Announced this month, this exciting partnership marks a significant milestone in sustainable finance.
As part of this partnership, TXP users will now have the opportunity to earn rewards in the form of verified carbon credits sourced from Kyoto Network. Through this initiative, users can choose to convert their cashback into discounted carbon credits. For instance, if a user earns carbon credits, these credits will hold tangible value. TXP will facilitate a dedicated carbon trading platform where businesses can offset their carbon footprint, aligning with the growing corporate emphasis on environmental responsibility and net-zero goals.
"This partnership represents a bold step towards integrating sustainability into everyday financial transactions," states Shahid Munir, a seasoned entrepreneur and the Founder of TXP. "We're excited to empower our users with the ability to contribute to carbon offsetting efforts while enjoying the benefits of our platform. Collaborating with the Kyoto Network is not just about offering a rewards program; it's about making a meaningful impact on our environment and society, and we are committed to driving positive change."
The TXP carbon trading platform will provide businesses with a seamless avenue to purchase verified carbon credits, thereby incentivizing environmentally conscious practices. Similar to popular rewards programs such as airline miles, TXP customers will also benefit from the sale of carbon credits earned through their transactions.
Sheraz Malik, the Founder & CEO of the Kyoto Network expressed his delight at the partnership; “When we were first approached by Shahid and his team, we had no hesitation in partnering to offer TXP customers the ability to offset their carbon footprint and help safeguard the future of our planet. Kyoto Network sources the highest quality of carbon credits globally, verified by the world’s leading carbon registries. We believe that by giving customers more access to carbon offset methods, it will accelerate the success of the planet’s climate goals. TXP and the Kyoto Network are pioneers in being the first to offer carbon credits through a loyalty rewards program, and we look forward to working with Team TXP on more exciting sustainability solutions in the future.”
Amro Zakaria, Director of Middle East & Africa for the Kyoto Network remarked: "The signing of this MOU marks a significant milestone in addressing two critical global challenges: financial inclusion and climate change. By collaborating together, Kyoto Network and TXP demonstrate our commitment to providing innovative solutions that not only empower individuals financially but also contribute to environmental sustainability. The integration of KyoGreen into TXP's reward system exemplifies our unwavering commitment to meeting the evolving demands of a conscientious populace, positioning us at the forefront of innovation and responsible banking practices."
By leading this initiative, TXP and the Kyoto Network are not only transforming financial transactions but also spearheading a movement towards a more sustainable future.
In an era where environmental sustainability is paramount, the role of Fintech in driving tangible impact cannot be overstated. This partnership underscores the urgent need for innovative solutions in addressing environmental challenges, highlighting how the sphere of Fintech can play a pivotal role in fostering sustainability and combating climate change.